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MessageGears’ Latest Research Reveals Flaws In RFP Process For Choosing ESPs

MessageGears’ latest research reveals flaws in RFP process for choosing ESPs

The Request for Proposal process for selecting email service providers is flawed at many large organizations, and that’s leading brands…

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MessageGears Adds Industry Veteran Arthur Sweetser To Executive Team

MessageGears adds Industry Veteran Arthur Sweetser to Executive Team

MessageGears today announced the appointment of email industry veteran Arthur Sweetser to its executive team as Senior Vice President of…

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Personalization Best Practices For Data-Centric Retailers

Personalization Best Practices For Data-Centric Retailers

In a world where your customers and prospects are expecting personalized communication, more customer data means more complex marketing programs.…

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The Relevancy Group Names MessageGears A Top Martech Innovator

The Relevancy Group Names MessageGears a Top Martech Innovator

MessageGears was named one of the top martech innovators of 2018 in a recent report issued by The Relevancy Group.…

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Chick-fil-A: Email Is Our Biggest Driver Of Keeping Somebody Engaged

Chick-fil-A: Email is Our Biggest Driver of Keeping Somebody Engaged

We decided to partner with MessageGears which has allowed us to personalize some of our emails. So today, it’s about…

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Caring For Customers Personally Through Email

Caring for Customers Personally Through Email

“Knowing your customer” is not just a marketing cliché but a mission first defined by Chick-fil-A’s founder and CEO decades…

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