Building a Cross-Channel Marketing Data Strategy

MessageGears enables their users to create highly targeted messages to customers and prospects across multiple channels.

If you’re like many organizations, though, your customer data may not be as accessible as you’d like and you may experience issues like:
• Information stored across multiple disparate systems
• Inconsistent customer and prospect data
• Time-consuming segmentation process

In this 30-minute webinar, Cierra Valor (Marketing Analytics Practice Manager from Aptitive) and Walter Rowland (MessageGears SVP, Growth) will walk you through the basics of creating a data strategy that will give you the ability to quickly and easily access, segment, and even analyze your customer data.