Email Bounce

Definition

Email addresses in a subscriber list that never received a sent message because it was sent back. There are two types of email bounces: hard and soft bounces. A hard bounce happens because either the email address or domain is nonexistent, or because the receiving customer’s email server has blocked delivery. A soft bounce happens because the inbox is full, the recipient’s server could be down, or the message is too large.

413% ROI in 3 years

Download the Total Economic Impact™ Report to find out how.

413% ROI in 3 years 

Download the Total Economic Impact™ Report to find out how.

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