Blueprint

Definition

What is a blueprint?

The visual segmentation aspect of MessageGears Segment used to define audience segments and visually understand customers.

Why do we use blueprints?

Enterprise marketers today are using blueprints to create a visual segmentation of their audiences based on engagement with their brand. Blueprints can be used to plan marketing campaigns based on a variety of attributes found in your live customer data. 

413% ROI in 3 years

Download the Total Economic Impact™ Report to find out how.

413% ROI in 3 years 

Download the Total Economic Impact™ Report to find out how.

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