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Predictive AI trends for customer-obsessed brands

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Crawl, walk, run: How to implement a composable CDP

Are you feeling the pressure to re-think your customer engagement strategy and create a more composable martech stack? Or maybe your brand is already on a data

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Understanding composable CDPs

We’ve had ESPs, CEPs, CDPs – and every other acronym the SaaS dictionary has thrown at us – and now we’re talking about composable CDPs. How are they

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How Chewy creates truly cross-channel campaigns with direct mail

In this 30-minute podcast-style webinar, the popular online pet retailer Chewy discusses the ins and outs of their direct mail campaign process, including

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Choosing the right martech to solve your data problems

In a world where collecting, managing, and activating customer data is critical to your brand’s success, many martech and data professionals are reimagining

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How GoDaddy went from messy lists to campaign excellence

In this 30-minute podcast-style webinar, the popular website hosting company GoDaddy discusses the ins and outs of their email campaign process, including

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Predictive AI trends for customer-obsessed brands

A whopping 99% of enterprise marketers agreed that AI can improve our understanding of customer behavior and preferences. If anything is holding the enterprise

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7 email re-engagement tips to win back your audience

You know that portion of your database that just… sits there? The folks that haven’t engaged with your brand in months? Don’t let that corner of your

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Ignite your marketing engine with the power of the data cloud

Cross-channel communications are crucial to providing positive customer experiences for enterprise marketers. However, often this means regularly replicating

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Building a composable martech strategy that delivers

A roundtable chat with Merkle and Snowflake  A bird’s-eye view of the modern tech stack can easily resemble a pile of spaghetti. This is why more and more

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