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When your enterprise outgrows its SMB-style tech stack

You don’t want your company to be treated like every other company. You have unique needs – depending on your industry, your target customers, your size,

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Create cozy, 1:1 conversations across millions of contacts

Delivering digital personalization at scale is still a challenge for the enterprise Marketing can be summed up in a simple phrase – meet your customers where

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Customer winback email campaigns: Strategies & tips

Tapping into a pool of existing customers can be much more successful and cost-effective than acquiring new leads and moving them through your sales funnel.

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How to build a modern marketer’s tech stack

The average person will spend 90,000 hours at work over a lifetime. Not to send you into an existential spiral, but that’s a lot of time at work. Not only is

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‘Tis the season for email re-engagement campaigns

Are those…sleigh bells? Okay, as I write this it’s barely September (and still pretty darn warm in the South), but chances are good that you’ve already

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The ultimate email marketing checklist for error-free emails

It’s the worst nightmare for #emailgeeks everywhere. You hit send on an email campaign only to discover an error. A link isn’t working. The images aren’t

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Your go-to guide to location-based marketing

On this page What is location-based marketing? Get to know the four different styles Benefits of location-based marketing Tips for location-based mobile

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Revolutionizing AI-powered campaign optimization with enhanced Jacquard partnership

A significant enhancement to MessageGears’ partnership with Jacquard is now available, bringing a new level of AI-powered campaign optimization and

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Best ways to reduce your mobile app churn rate

In today’s highly competitive market, mobile apps are investing heavily in acquiring new users, meaning churn is more costly than ever before. It’s a

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