Guides
Your checklist for personalization across millions of contacts
In this crawl, walk, run checklist you’ll learn:
- How the world’s biggest brands are implementing complex campaigns
- Where and when to incorporate AI
- Ideas for testing and optimization
- Tips for beginners and next-level ideas for sophisticated teams
Don’t just take our word for it
True personalization is a game-changer for big brands
“Sending out blast emails without knowing [your customer] bought something yesterday is just bothering them. Even with a lag of one day or even 12 hours, you can turn what you think is a really great communication with your audience into something that just feels sloppy to them.” –Tash Gandotra, Head of CRM for Stylist