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CTO + CMO alignment: Eliminate costly data replication

Latest blog content from the MessageGears team

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What is SMS marketing?

Short message service (SMS) marketing is a form of marketing that businesses can use to send marketing messages and promotions to customers via text messages.

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What is open time personalization?

Open time personalization is a dynamic email or mobile message that is personalized upon the viewing of that message, to ensure that every message is relevant

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Improve OTT engagement using personalized messaging

It’s been more than a decade since House of Cards was first released on Netflix, the first foray into original programming for streaming media and content

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Empowering local messaging: 5 characteristics of a great distributed marketing platform

In today’s dynamic business landscape, a distributed marketing program is a linchpin for companies with franchisees, many locations, or multiple brands. This

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7 triggered email campaigns to inspire your marketing strategy

On this page What is a triggered email? Types of trigger emails 1. Welcome emails 2. Transactional emails 3. Milestone emails 4. Notification emails 5. Cart

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Google, Yahoo to combat spam with new email rules for senders

Since the original announcement from Google and Yahoo about their new requirements for senders, we’ve seen some common questions. Reps from both

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5 myths about mobile engagement

On this page Myth #1: A low open rate = low engagement Myth #2: Push notifications annoy users Myth #3: High downloads guarantees success Myth #4: Push

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Seven email re-engagement tips to win back your audience webinar recapSeven email re-engagement tips to win back your audience webinar recapSeven email re-engagement tips to win back your audience webinar recap

Unengaged subscribers can hurt your chances of reaching the audience members who do want to hear from your brand. And that’s bad news, especially for email

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Push notifications for ecommerce: 10 high performing examples

On this page 1. Celebrate a user’s birthday 2. Reminder to complete purchase 3. Promo code to encourage reengagement 4. Make recommendations based on past

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