Resources
Data trends. Martech best practices. Hot takes. The strategies and solutions shaking up the market. Get all that and more in MessageGears’ resource library. We’re full of insights on customer engagement, data activation, and personalization.
Blogs
The importance of data segmentation for enterprise brands
Read more about The importance of data segmentation for enterprise brands
Reverse ETL use cases and examples
Read more about Reverse ETL use cases and examples
Audience building: Best practices for enterprise marketing campaigns
Read more about Audience building: Best practices for enterprise marketing campaigns
7 powerful data activation tips for enterprise brands
Read more about 7 powerful data activation tips for enterprise brands
Why data centralization is key for modern marketers
Read more about Why data centralization is key for modern marketers
A note from MessageGears’ new CEO Nathan Remmes
Read more about A note from MessageGears’ new CEO Nathan Remmes
Black Friday marketing: Push notification best practices
Read more about Black Friday marketing: Push notification best practices
The next evolution of MessageGears: A fully composable end-to-end data activation and engagement platform
Read more about The next evolution of MessageGears: A fully composable end-to-end data activation and engagement platform
Case studies
Uken optimizes player experiences using contextual in-game messaging
Read more about Uken optimizes player experiences using contextual in-game messaging
Runkeeper employs MessageGears’ solution to improve customer experience
Read more about Runkeeper employs MessageGears’ solution to improve customer experience
Movember uses a multichannel strategy to increase donations by 374%
Read more about Movember uses a multichannel strategy to increase donations by 374%
MessageGears helps Rakuten Rewards launch challenging campaign, with big results
Read more about MessageGears helps Rakuten Rewards launch challenging campaign, with big results
MessageGears helps Musictoday send more personalized, dynamic content
Read more about MessageGears helps Musictoday send more personalized, dynamic content
MessageGears is a catalyst for growth at Active Engagement
Read more about MessageGears is a catalyst for growth at Active Engagement
Global luxury airline achieves 82% engagement rate on targeted travel alerts
Read more about Global luxury airline achieves 82% engagement rate on targeted travel alerts
Cinedigm triples mobile engagement and increases app ratings by 64%
Read more about Cinedigm triples mobile engagement and increases app ratings by 64%
Guides
Your guide to better data activation
Read more about Your guide to better data activation
MessageGears consumer engagement report
Read more about MessageGears consumer engagement report
The guide to your Salesforce divorce
Read more about The guide to your Salesforce divorce
The enterprise guide to taking personalization beyond the status quo
Read more about The enterprise guide to taking personalization beyond the status quo
The enterprise perspective on AI and customer engagement
Read more about The enterprise perspective on AI and customer engagement
The enterprise guide to mobile customer engagement
Read more about The enterprise guide to mobile customer engagement
How to engage first-time mobile app users and keep them coming back for more
Read more about How to engage first-time mobile app users and keep them coming back for more
The cross-channel marketing guide for driving customer loyalty
Read more about The cross-channel marketing guide for driving customer loyalty
Events
Millennium Assembly: Digital Customer Engagement
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Customer Data Alliance Conference
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Millennium Assembly: Digital Enterprise CIO
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Shoptalk Spring
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Google Cloud Next
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Snowflake Summit
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Movable Ink Think Summit
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Inbox Expo 2025
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News
MessageGears predicts key consumer enterprise brand trends for 2025
Read more about MessageGears predicts key consumer enterprise brand trends for 2025
New MessageGears and Smartling integration powers email translation for Vimeo
Read more about New MessageGears and Smartling integration powers email translation for Vimeo
MessageGears report reveals packaged CDPs are losing steam with 56% of brands preferring composability
Read more about MessageGears report reveals packaged CDPs are losing steam with 56% of brands preferring composability
MessageGears recognized as “One to Watch” in Snowflake’s Modern Marketing Data Stack Report
Read more about MessageGears recognized as “One to Watch” in Snowflake’s Modern Marketing Data Stack Report
MessageGears launches the first composable end-to-end data activation and engagement platform
Read more about MessageGears launches the first composable end-to-end data activation and engagement platform
MessageGears unveils campaign prioritization powered by unified customer profiles
Read more about MessageGears unveils campaign prioritization powered by unified customer profiles
AI-powered campaign optimization now available with MessageGears + Jacquard
Read more about AI-powered campaign optimization now available with MessageGears + Jacquard
MessageGears named to Inc. 5000 fastest growing US companies list for fifth straight year
Read more about MessageGears named to Inc. 5000 fastest growing US companies list for fifth straight year
Webinars
Owning the inbox: ESP meets CDP in the warehouse
Read more about Owning the inbox: ESP meets CDP in the warehouse
Crawl, walk, run: How to implement a composable CDP
Read more about Crawl, walk, run: How to implement a composable CDP
Understanding composable CDPs
Read more about Understanding composable CDPs
How Chewy creates truly cross-channel campaigns with direct mail
Read more about How Chewy creates truly cross-channel campaigns with direct mail
Choosing the right martech to solve your data problems
Read more about Choosing the right martech to solve your data problems
How GoDaddy went from messy lists to campaign excellence
Read more about How GoDaddy went from messy lists to campaign excellence
Predictive AI trends for customer-obsessed brands
Read more about Predictive AI trends for customer-obsessed brands
7 email re-engagement tips to win back your audience
Read more about 7 email re-engagement tips to win back your audience