It’s In The Details: Data-Driven Experiences For Travel Marketing

It’s in the Details: Data-Driven Experiences for Travel Marketing

When it comes to travel and hospitality, personalized experiences are what everybody wants. Travel brands have a wealth of information about their customers that should allow them to deliver on individual wants and needs. But figuring out how to leverage that data to create a personalized experience is a real challenge. Email marketing presents a golden opportunity for these brands to leverage their data to build and strengthen relationships with their customers. So what are some things these brands should keep in mind?

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