7 Behavior-Triggered Emails Every Marketer Should Be Sending

7 Behavior-Triggered Emails Every Marketer Should Be Sending

Email marketing is a dialogue.

A conversation between one brand and one consumer.

It is a conversation which can seem a bit one-sided at times but is a conversation nonetheless. And, in almost every case, the onus of keeping the conversation going falls squarely upon the shoulders of the brand.

But who wants to have a conversation with someone who doesn’t listen?

Nobody.

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